3rd Waves Resources Sdn Bhd serves as the exclusive distributor for QSC Livesound products in Malaysia.
The audio industry is highly competitive and diverse, with numerous manufacturers offering products and solutions across various price ranges, quality levels, and distribution channels. Competition in the market remains fierce, largely dominated by large Asian manufacturers specializing in consumer home and karaoke systems. Additionally, aftermarket products cater to consumers with limited budgets, targeting commercial settings such as clubs, restaurants, and churches.
Our focus lies in delivering high-quality, reasonably priced complete audio solutions, leveraging the strength of our brand, superior product quality, integrated systems, and comprehensive marketing, engineering, and manufacturing capabilities.
Given the market's dynamic nature characterized by short product life cycles and the necessity for continuous design and development efforts, our competitive strategy revolves around positioning ourselves in the higher-quality segment while maintaining affordability. We emphasize our ability to provide holistic solutions to customers, encompassing a range of products such as loudspeakers, electronics, integrated surround sound, and mixers.